Episode 10: Brad Jenkins, Funny or Die (Part 1)
An outdated focus on television can hamstring Democratic candidates. To reach crucial voters, strategists have to invest in quality digital content.

This week we sit down with Brad Jenkins, Obama White House alum and current executive producer of Funny or Die DC. Our self-described “least reputable podcast guest" discusses how President Obama’s appearance on “Between Two Ferns” changed the game for Healthcare.gov, and how Democrats need to make serious investments in digital content creation. If they don’t, they’ll fail to build support for good policy—and continue to waste money on communications that don’t resonate with younger voters.

You can listen to this episode directly here or through the player below. You can also subscribe to Achieve Great Things on iTunes here.

photo credit: Georgetown University

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